70+ YEARS OF MAGIC
Our Story
Trusted by parents for 70 years, Baby Magic® is a true legacy brand. Made in the USA, we are a family-owned and operated business that believes that all families deserve quality products at an affordable price. We know that it’s those every day bonding moments, like bath time, that create cherished memories that last a lifetime.Hypoallergenic, tear-free, and paraben-free – Baby Magic® products are crafted with nourishing formulas, comforting scents and wholesome ingredients.