meet the magics
Our cuddly bunnies are here to help you with all of life's joys and messes
Cleanliness, making bath time a breeze
Embracing the day, making new memories and the soft scent of Baby Magic®
Bella is here to help you start your daily adventures. She believes in the power of parents and babies bonding over bath time but knows that life is busy and is here to make getting ready for a day of new memories, effortless and enjoyable. She hopes to bring the legacy of Baby Magic® into households for years to come.
Happiness, comforting babies dry skin
Spreading good vibes, cuddles, kisses and sunshine
Hoppy hopes to bring comfort and joy to babies that may need a little extra TLC when it comes to their skin. A smile on your baby’s face lets her know that she has done her job and your baby can focus on what matters most, being happy and adorable.
Relaxation, tucking in babies for a good night’s sleep
Bubble baths, bedtime stories and lullabies
Tucker wants to give babies and parents the gift of an easy nighttime routine. From bath time to story time, he helps parents soothe and relax babies into a sweet slumber to get ready for tomorrow’s next adventure.
Magic (of course), lending a helping hand
Jack can do it all. He is a master at multi-tasking and loves to solve problems. He is always bouncing around to help with changing, suncare and owies so that you and your baby can get back to enjoying life.